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Posts Tagged ‘google reader’

Google's social search circle jerk

Posted by andreaitis on October 27, 2009

This March 25, 2008 file photo shows the sign ...

Image by AFP/Getty Images via Daylife

Everything’s coming up search (again):  context and filtering through real-time search,  Twitter search,  social  search, Friendfeed,  people-powered search, etc etc.

So when Google launched its Social Search project in G-Labs yesterday, I was pretty excited to check it out.   I was all set for the test drive:   in one tab,  I clicked over and joined the experiment;  in another tab, I opened search  jedi master Danny Sullivan’s thorough review of Social Search.

One thing I love about the new service is how it makes use of the “social circle” term rather than “social graph,” a phrase more popular in 2007 and 2008 but which doesn’t really explain much to people. Social circle makes sense — these are people you are connected with. They’re in your “circle” of friends.

So far so good. I agree about use of the phrase Social Circle.   I never really understood Social Graph, and now I no longer have to  nod along in faux deep concentration while someone blathers on about the Social Graph.   So thank you for that, Google.

But how does Google know what your social circle is, in order to produce the social search results? Three methods, the company told me, when I talked with Google about the service:

* Your Google Reader account

* Your Google Chat / Gmail Contacts

* Your Google Profile

Okay, I read this part thinking ‘check, check, and check.’   I’ve got all that.  And then I did some testing.   Lame.  Hardly any social search results.  After the first few searches, I realized my downfall:  I have all that and more.  Multiple email addresses, some from way before Gmail existed.   My Gmail account never became my primary email address, and that is my social search downfall.  According to fellow T/S’er Kashmir Hill, it may also bring me domain shame and detract from my cool-ness, but I can live with that.   What I can’t live with is this Social Search limbo.

Do I need to change my email addresses at Twitter, Facebook, Friendfeed and  Flickr (to start)?

What if I merge my other email addresses into Gmail, will that solve my social search situation?

What about my email domain through Google Apps?

Is this yet again Google’s way of making me bow to its omnipotence on its march to world domination?

Am I just completely socially searchingly inept?

Head over to the Google lab and try social searching here.  My self esteem and I look forward to your feedback.

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panel’ing

Posted by andreaitis on January 16, 2009

i participated in a panel this past week on the future of news and information.   it was my first public outing as a true/slant’r, and i have to admit i was a bit rusty.  all those high school theater performances and still, i get nervous.  a good warmup, though, for what’s to come.   david berkowitz has a  roundup of my  session.

mostly, i thought we barely covered the tip of the tech iceberg.  no one talked about twitter or google reader or iphones or other non-traditional methods for consuming news.    there’s a news generation gap: the people who get up in the cold, dark morning and pad down to the cold, dark front porch to bring in the newspaper … and the people who roll over, reach for the mobile phone and scroll through the news  while under the still- warm covers.   how do we close that gap?  that would have been an interesting discussion.

public speaking in this day and age is practically a contact sport  you are instantly analyzed, judged,  pummeled and (if lucky) applauded, all at the whim of wifi and mobile devices.  it makes it that much more challenging.   so next time, i’m definitely bringing my notes with me to calm my nerves.  and maybe a  small flask.  ;-j

i did wander through the harvard club after the panel.  prittee, prittee good.  and i was accosted by a man in the coat check area who was looking for a female ceo for his relationship-fixer-upper startup.  at first i thought he was waiting to meet someone in particular.  but no, it seems he was hanging out in the harvard club just hoping to meet a woman who might want to be  ceo of an alleged startup.  i guess all you need on your resume is estrogen.  any takers?

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