de.tech.ting

Getting on the Band Wagon

Posted by andreaitis on February 24, 2009

Hello, news industry?  Meet the music industry.  You might have a thing or two to talk about….

Major Label Acts Get Hip to Music Apps

It took Apple to convince the labels to sell music on the internet. Now, the company’s transformation of the phone into something resembling a computer, onto which just about anything can be installed, has set the stage for the next phase of music distribution.

As for Universal Music Group, it not only gets to draw fans closer to these artists through the apps, but also data about which content is working as well as new hooks into the iTunes music store where people can purchase the tracks (not included). And of course all of it can be updated in real time from the server side, keeping content fresh and fans engaged.

Major Label Acts Get Hip to Music Apps | Epicenter from Wired.com

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